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There are lots of awards doing the rounds but none that truly celebrate, felicitate and honour the real flag bearers of Asian Media and Advertising. There are few self interest groups, who choose to felicitate their own through self-nomination. The year 2018 is set to change that, with the launch of the Asian Media and Advertising Awards, which is to be held at the House of Lords. There was one such Award where a charity was used as a cover to collect payments, which is disgraceful.

Watch this space, to know more about the first Asian Media and Advertising Awards.